宝洁校园招聘品牌传播经理招聘公告

招聘岗位：品牌传播经理
地点：广州， 广东， 中国大陆 - 大中华区

Job Description:

Develop Social grass-seeding strategy, and operation cross social platforms like Douyin, Little Red Book to bring traffic to eCommerce platform and drive search / conversion in eCom
Be responsible for Brand Social and PR campaign planning, operation.
Manage relationships with Celebrities, Media, Top KOL and agencies to build win-win coop towards business objectives and strategies
Bring in Social insights to contribute to Brand communication design
Internal business review

Qualifications:

Bachelor degree and above
Has relevant 1-2 years experience with Social / PR campaign planning and execution, KOL management, social grass-seeding.
Be familiar with Social Media platform like Douyin, Little Red Book, Weibo / Wechat. Good at Copywriting and story-telling
Strong logical thinking and planning ability, good data analysis skill, and proficient in English writing and speaking

职位描述：

制定社交播草策略，跨抖音、小红书等社交平台运营，为电商平台带来流量，带动电商搜索/转化
负责品牌社交和公关活动的策划、运营。
管理与名人、媒体、顶级KOL和代理商的关系，为实现业务目标和战略建立双赢的伙伴关系
引入社交洞察，为品牌传播设计做出贡献
内部业务审查

资格：

本科及以上学历
在社交/公关活动策划和执行、KOL管理、社交播草方面有1-2年的相关经验。
熟悉抖音、小红书、微博/微信等社交媒体平台。擅长文案写作和讲故事

投递链接：广州、广东、中国大陆品牌传讯经理 - 大中华区 |荔枝影子的品牌管理/营销 (pg.com.cn)